Product Marketing Manager
Note: By applying to this position your application is automatically submitted to the following locations: San Bruno, CA, USA; Mountain View, CA, USA; San Francisco, CA, USA
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (AdWords, AdSense, DoubleClick, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a loyal consumer base. This means you work with a cross-functional team across sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
By applying to this Product Marketing Manager role at Google, you will be considered for both B2B and B2C marketing opportunities across our marketing organization. Roles are available in, but not limited to, the following groups and product areas: Ads, Brand and Reputation, Acquisition, Go-to-Market, Growth, Partnerships, Google Play, Hardware, Small and Medium Business, Search, Social, Waze and YouTube.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Work across several aspects of marketing – from branding and positioning to targeted outreach and strategy, Go-to-Market strategy, campaigns, advocacy, events and communication.
Create and execute innovative strategies and marketing plans that drive awareness, engagement and product adoption.
Partner with cross-functional stakeholders including product, user experience, design, analytics, creative and leadership, to drive product roadmaps, strategy and execution.
Develop actionable, data-driven insights to inform product and marketing strategy.
Leverage marketing insights to better understand our customers and represent the voice of the user.
BA/BS degree or equivalent practical experience.
4 years of industry experience in marketing.
Experience in market research, messaging, positioning, branding, creative development and campaign execution.
Experience planning and rolling out large-scale/global marketing campaigns, and the ability to identify and implement scalable process improvements using a data-driven approach.
Experience developing and executing marketing strategy successfully while collaborating cross-functionally and building consensus, with effective project management expertise.
Demonstrated problem-solving and analytical capabilities, with the ability to develop creative/non-traditional solutions for challenging, undefined problems.
Passion for working with technology products and solving consumer needs.
At Google, we don’t just accept difference - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
To all recruitment agencies:
Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees or any other company location. Google is not responsible for any fees related to unsolicited resumes.
Website : https://www.google.com/about/company/
Google Inc., a technology company, builds products and provides services to organize the information. The company offers Google Search, which provides information online; Knowledge Graph that allows to search for things, people, or places, as well as builds systems that recognize speech and understand natural language; Google Now, which provides information to users when they need it; and Product Listing Ads that offer product image, price, and merchant information. It also provides AdWords, an auction-based advertising program; AdSense, which enables Websites that are part of the Google Network to deliver ads; Google Display, a display advertising network; DoubleClick Ad Exchange, a marketplace for the trading display ad space; and YouTube that offers video, interactive, and other ad formats. In addition, the company offers Android, an open source mobile software platform; hardware products, including Chromebook, Chrome, Chromecast, and Nexus devices; Google+ to share things online with people; Google Play, a cloud-based digital entertainment store for apps, music, books, and movies; Google Drive, a place for users to create, share, collaborate, and keep their stuff; and Google Wallet, a virtual wallet for in-store contactless payments. Further, it provides Google Apps, which include Gmail, Calendar, and Google Sites that are built for people to work anywhere, anytime, on any device without loss of security or control; Google Maps Application Programming Interface; and Google Earth Enterprise, a software solution for imagery and data visualization. Additionally, the company offers Google App Engine, a platform as a service offering; Google Cloud Storage; Google BigQuery for real time analytics; Google Cloud SQL for structured query language; and Google Compute Engine, an infrastructure as a service platform. It also offers mobile wireless devices, and related products and services. Google Inc. was founded in 1998 and is headquartered in Mountain View, California.