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Global Product Manager

Company name
BioFire Diagnostics

Salt Lake City, UT

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Description BioFire Diagnostics, LLC. is currently looking for a Global Product Marketing Manager position to join our team! Position Summary: This marketing role has primary responsibility for development of marketing objectives, strategies, and tactics. Responsibility includes execution of marketing strategies and tactics and the attainment of marketing objectives.\u00a0 Principal Job Duties and Responsibilities: Executes: \u2022 Marketing tactics and programs \u2022 Sales and Marketing training \u2022 Tradeshows and promotional events \u2022 Scientific and clinical advisory board meetings Develops with minimal supervision: \u2022 Brand objectives, strategies, and tactics \u2022 Messaging strategy \u2022 Sales tools \u2022 Sales Programs \u2022 Product collateral \u2022 Pricing Strategy Monitors and generates actionable insights into: \u2022 Competition \u2022 Market trends \u2022 Sales performance and trends in assigned business area \u2022 Pricing effectiveness \u2022 Customer behaviors, beliefs, and attitudes \u2022 Market opportunities \u2022 Effectiveness of marketing strategies and tactics \u2022 Market research and business intelligence needs \u2022 Clinical data gaps Interfaces works closely with and\/or Manages: \u2022 Customers \u2022 Sales force & field employees \u2022 Internal R&D, Manufacturing, Legal, Quality personnel \u2022 KOLs \u2022 Advertising agency \u2022 3rd party vendors \u2022 Company executive management Travels up to 25% of time. Performs all work in accordance with company policies and the BioFire Quality System. Qualifications Training and Education: \u2022 Bachelor's degree in biological sciences or business-related field; MBA preferred \u2022 4-7 years of successful product management experience preferably with diagnostic or medical products Experience and background: \u2022 Knowledge of molecular biology techniques, such as PCR, is highly desired, but not a requirement. \u2022 Possesses working knowledge of marketing regulated clinical diagnostics preferably in the field of infectious disease. \u2022 Performs work under supervision. \u2022 Handles basic issues and problems, and refers some complex issues to higher-level staff. \u2022 Interacts and presents technical information to audience with various levels of scientific experience. \u2022 Proficient with Microsoft Office, PowerPoint and Word. \u2022 Extensive experience with Excel and contact management databases. \u2022 Lab experience preferred; not required. Skills: Analytical thinking, problem solving and decision-making skills Oral and written communication skills Organizational and project management skills Management and leadership skills Attention to detail Physical Requirements: Ability to manage physical requirements associated with travel. Should be able to safely lift and maneuver up to 50 pounds. BioFire Diagnostics, LLC. is an Equal Opportunity\/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Please be advised that the receipt of satisfactory responses to reference requests and the provision of satisfactory proof of an applicant\u2019s identity and legal authorization to work in the United States are required of all new hires. Any misrepresentation, falsification, or material omission may result in the failure to receive an offer, the retraction of an offer, or if already hired, dismissal.

Company info

BioFire Diagnostics
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Company Profile
Our passion began to burn in 1990, in the corner of an Idaho potato equipment facility. We started out as Idaho Technology, Inc., developing products with a firm commitment to eliminate disease through smart thinking and product innovation. That spark quickly became an inferno as we introduced a number of “firsts” to the molecular diagnostics and biosurveillance industries. In 2012, we changed our name to BioFire Diagnostics, Inc. to reflect more accurately our outward passion and commitment.Specialist in Clinical Diagnostics, Infectious Diseases, Multiplex PCR, Real-time PCR Instruments and Reagents, DNA/RNA Sample Purification Kits, BioSurveillance, DNA Amplification Instruments, Hi-Res Melting Instruments and Kits.

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