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Audi Product Manager

Herndon, VA, United States

Posted on
Jan 27, 2023

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Audi Product Manager','AUD001521','Hybrid','United States-Virginia-Herndon','','!*!Vorsprung durch Technik or, Progress through Technology is our company ethos and is the core belief that drives the development of every Audi vehicle. It inspires the innovative solutions, revolutionary engineering and progressive design that have become synonymous with the Audi name. And it reminds us to challenge ourselves, rewrite the rules from time to time and always fuel our pioneering spirit. The spirit that sets us apart on the racetrack and the open road. In our relentless pursuit to become the number one premium car brand in America, we need employees who share in this spirit of challenging the status quo in everything that we do.


 Role Summary

Manage assigned carlines in the U.S. from concept phase input to launch, and throughout lifecycle
Drive consistent communication of product values throughout **MEMBERS ONLY**SIGN UP NOW***. and partner agencies
Actively participate in the development of all strategic product, pricing, and volume assumptions for the relevant models
Maintain key information regarding market development and competitive strategies
Serve as the “voice of the U.S. customer” for future product development activities

Role Responsibilities

Define optimal model line-up for the U.S. market (50%)

Including features, options, packages, color, trim, wheel, and technical selections

Define and ensure successful product lifecycle management from launch, through refresh, and final build-out

Support through analysis the pricing of standard and optional features

Serve as overall vehicle subject matter expert, internal and external (40%) 

Representation at national auto shows, press events, and dealer meetings

Point of contact for internal meetings, marketing, communications, operations, and strategy

Develop crisp articulation of product value and benefits for use in marketing and communication materials

Oversee and ensure product-correct communications and reviews of product

Manage next-generation product lines (10%) 

Provide strategic requirements for next-generation product

Include requested improvements based on current-generation model line

Track equipment changes, project price, and project premise for alignment


10 years of relevant experience


Bachelor’s in BA, Engineering, or similar
Master’s in BA, Engineering, or similar (desired)


Analytical and conceptual thinking
Creative and strategic thinking
Influencing and negotiation skills
Problem solving using logic, data, and reason
Resource management
Knowledge of vehicle development process and lifecycle management
U.S. market premium vehicle and consumer requirements
Detailed knowledge of Audi products and competition
Demonstrated capabilities in writing and presentation skills
Experience with market research sources and data analysis

Specialized Skills

Collaboration in a cross-cultural environment
German language (desired)

Work Flexibility

Travel 25% - international and domestic
Must be able to work flexible schedule / hours

Volkswagen Group of America is an Equal Opportunity Employer.  We welcome and encourage applicants from all backgrounds, and do not discriminate based on race, sex, age, disability, sexual orientation, national origin, religion, color, gender identity/expression, marital status, veteran status, or any other characteristics protected by applicable laws.    

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