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Product Management Director Sr PS5159

Location
Gainesville, GA

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Product Management Director Sr PS5159
in
Gainesville
Georgia
Product Management Director Sr PS5159
New
Location:
Denver, Colorado, United States
Field:
Marketing
Requisition #:
PS5159
Post Date:
15 hours ago
Your Talent. Our Vision. At Anthem, Inc., it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care.
This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health benefits companies and a Fortune Top 50 Company.
Given Anthem’s scale, balance sheet, broad national reach and depth at the local market level, Anthem has established a new business unit called the Diversified Business Group. The Diversified Business Group is a solutions-oriented business unit within the Company that will support Anthem and other external clients in the pursuit of transforming healthcare.
Product Management Director Sr.
Location: Denver, Co, Atlanta, GA or may consider work at home
Responsible for leading the development and implementation of innovative, complex health and service product strategies for commercialization to payers and employers. Primary duties to include, but are not limited to:
Conducts market research and assesses market competition by comparing the company's product to competitors' products.
Develops, implements and maintains competitive product platform.
Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements; appraising new product ideas and/or product or packaging changes.
Provides source data for product line communications by defining product marketing communication objectives.
Partners with other product managers to achieve superior execution of product strategy in the marketplace.
Obtains product market share by working with sales director to develop product sales strategies.
Provides information for management by preparing short-term and long-term product sales forecasts and special reports and analyses; answering questions and requests.
Tracks individual product performance by benefit design, payer and employer.
Supports the development of short and long term strategic product plans in support of market, sales and profitability objectives.
Identifies system needs to support short and long term product strategy.
Determines specifications, product timetables, pricing, and time-integrated pans for product introduction.
Determines product pricing by utilizing market research data; reviewing production and sales costs; anticipating volume; costing special and customized orders.
Develops system requirements, performance guarantees and ROI.
May lead effort or manage project teams in the implementation of complex initiatives including portfolio repositioning in a market, legislative changes, medical management program and policy initiatives, etc.
Requires a BA/BS degree; 7-10 years of product management experience; or any combination of education and experience, which would provide an equivalent background.
Demonstrated results in three or more of the following areas required: Product Development, Market Strategy, Market Research or Risk Management. MBA preferred.
Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and is a 2016 DiversityInc magazine Top 50 Company for Diversity. To learn more about our company and apply, please visit us at antheminc.com/careers. EOE. M/F/Disability/Veteran.
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